The Saddl Case Studies
One account, told in full.
Evidence and decisions.
Detailed accounts of marketplace operations: what we found across Amazon and Noon, the decisions taken, and how the numbers changed.
Case Study · Returns Diagnostic
413 Returns Across Amazon and Noon. The Complete Diagnostic.
A UAE marketplace returns diagnostic across 413 returns. 82.8% on Amazon, 17.2% on Noon, 73.1% restocked as sellable, and the root causes that actually mattered.
Read the case studyCase Study · Returns Analysis · Part 1
Why You Can't Compare Amazon and Noon Return Rates Directly
Amazon showed 5.6% returns. Noon showed ~2.5%. That difference tells you almost nothing until you understand why the two numbers aren't measuring the same thing.
Read the case studyCase Study · Returns Analysis · Part 2
One SKU. 13.3% Return Rate. Six Things to Check Before Deciding Anything.
When one child SKU showed a 13.3% return rate and a customer said "the bottle is leaking," the question wasn't what to do. It was what else was true first.
Read the case studyCase Study · Inventory Diagnostic
35 SKUs Needed Stock Attention. Only 13 Still Had Pending Reorders.
A UAE inventory diagnostic found 35 SKUs needing attention, but only 13 still required pending reorders. See how stock movement, inbound POs and purchasing were separated.
Read the case studyCase Study · Inventory Planning · Part 1
Move, Track, or Buy: How to Categorise Every SKU That Needs Stock Attention
A low-stock alert is not an automatic purchase order. Before reordering, every SKU needs one of three decisions: Move, Track or Buy.
Read the case studyCase Study · Inventory Planning · Part 2
Overstocked and Out of Stock at the Same Time: What That Tells You About Your Planning
A UAE seller had 33 overstocked SKUs and 35 at OOS risk in the same 122-SKU portfolio at the same time. Here's what that combination reveals about inventory planning.
Read the case studyCase Study · Smarter Growth
A UAE Hydration Brand: Amazon and Noon Needed Three Different Growth Decisions
One brand, three marketplace channels. Amazon revenue grew 9.1% while ad spend fell 15.8%. Noon Core efficiency doubled. Noon Minutes told a different story.
Read the case studyCase Study · SKU Profitability
AED 125.9K in Revenue. A 29.5% Account Margin. What Was Hiding Underneath?
A UAE marketplace account with 29.5% contribution margin contained 4 loss-making product families and 8 below 15% hiding inside that same average.
Read the case study