Free tool · Amazon listing audit & LQI

Amazon Listing Auditor

How does your listing score? Enter an Amazon ASIN or product URL and choose a marketplace to evaluate your Listing Quality Index (LQI), keyword density, imagery and A+ assets against category benchmarks.

Reading your result

Structure drives rank.
Clarity drives conversion.

A higher Listing Quality Index (LQI) signals Amazon's search algorithm and human shoppers that your product delivers what searchers need. We assess your listing across 4 critical conversion pillars: keyword-optimized titles, persuasive bullet points, high-res gallery images, and rich A+ brand content.

How Saddl structures Amazon catalog listings for conversion
Listing Quality Benchmark Illustrative example · LQI Score
Category median
68
Your LQI score
84
Quality gap
+16
Baseline · 40/100Optimal · 100/100

84/100 — 16 points above category benchmark.Strong keyword coverage and structured bullet hierarchy. Adding lifestyle infographics and comparison modules will close the final conversion gap.

How it works

Put listing quality
in context.

How do I use the listing auditor?

Paste any Amazon product ASIN or full product URL, select the appropriate marketplace (e.g. UAE, Saudi Arabia, India, US, UK, Germany) and click “Analyze ASIN”. The tool instantly crawls the live listing, audits core retail assets, extracts high-intent keywords, and calculates your Listing Quality Index (LQI).

What is the Listing Quality Index (LQI)?

LQI is a 0–100 algorithmic score evaluating your listing across title structure, bullet point persuasiveness, image quantity and clarity, and A+ Enhanced Brand Content. It shows how well your listing adheres to Amazon’s indexing algorithms and human purchasing triggers.

Which marketplaces can I analyze?

The selector supports major Amazon marketplaces worldwide, including Amazon UAE (amazon.ae), Saudi Arabia (amazon.sa), India (amazon.in), United States (amazon.com), United Kingdom (amazon.co.uk), Germany (amazon.de), and more. Always select the market where the ASIN is listed for accurate localization and search rank analysis.

How does listing quality affect Amazon PPC performance?

Higher listing quality directly lowers your customer acquisition cost (CAC). When your listing has clear benefits, high-res infographics, and relevant search terms, your click-through rate (CTR) and conversion rate (CVR) increase. Amazon rewards high-converting products with cheaper ad bids and stronger organic placement.

Explore Saddl Amazon PPC optimization
Can I benchmark against my direct competitors?

Yes. Enter your competitor’s ASIN to inspect their title keyword density, feature callouts, and image gallery. Compare their LQI score against yours to spot neglected search terms and visual weaknesses you can capitalize on.

Compare competitor pricing and BSR rank

From listing audit to revenue growth

Connect your catalog with real unit economics.

Saddl OS pairs listing performance with organic rank, ad spend efficiency, inventory velocity, and net margins, giving brand teams total operational clarity.

Explore Saddl OS